Dubzplay, a development company specialising in AAA mobile games and applications announces the launch of StyleCity, the chart-topping Appstore mobile game created in the region, for the region.
With over 200,000 downloads, StyleCity is the fastest downloaded game in the UAE, having topped the charts within the first two days of launch. The mobile game takes users on a journey through Dubai’s trendiest spots in real-time with hundreds of different venues, shops and events to visit and over 1,500 unique items of clothing and accessories to style characters.
StyleCity aims to revolutionise the MENA region’s gaming industry in terms of quality, depth and user experience. At each location, players can put their fashion sense to the ultimate test. In the single-player mode, users are presented with different scenarios in which they are judged for their ability to pick the perfect look; while a daily multiplayer competition runs in parallel, pitting all the players against one another.
Dubzplay acquires a roster of celebrities on exclusive mobile application contracts and builds an ecosystem around those personalities from which high-quality “fashion and lifestyle” applications, such as StyleCity, are launched. Today, Dubzplay currently holds exclusive contracts with some of the biggest celebrity names in the region, including The Real Fouz, Nohastyleicon and Model Roz, and is currently expanding its roster of personalities in addition to planning future applications.
Mohannad Khallouf, CEO at Dubzplay, said while continuing to support the growth of StyleCity Dubai, Dubzplay continues to grow its roster of regional celebrities and is developing three more products to be released in the coming two years.
“With a large network of passionate and talented employees, we take a bold and energetic approach to social applications, combining cool and original content with state-of-the-art graphics. Our applications place a strong emphasis on celebrity presence and seasonality, appealing to users in the MENA region and globally,” Khallouf said.
StyleCity is available on Android and IOS, and the game is free to download with in-game purchases available. For more information, please visit https://dubzplay.com